CREATOR REPRESENTATION / BRAND PARTNERSHIPS
Creators build audiences. We build
opportunities.
West Bay helps creators monetize their audiences by finding aligned brands, pitching partnership opportunities, negotiating deals, and managing lasting relationships.
Representation for creators building culture, community, and momentum.
THE WEST BAY MODEL
CREATOR
→
WEST BAY
→
BRAND
Audience Fit
Brand Matching
Negotiation
Deal Management
Partnership Strategy
01 / REPRESENTATION
We identify brand fits, pitch opportunities, negotiate fair deals, and manage every partnership — giving creators the leverage to turn audience into a durable business.
02
Negotiation
Clear terms, smart structure, and aligned value.
03
Partnership management
Campaigns move forward without the back-and-forth.
04
Creator matching
The audience, platform, and point of view all matter.
01
Brand outreach
Proactive conversations with brands that make sense.
02 / FOR BRANDS
West Bay helps brands discover creators whose audience, identity, content style, and campaign goals align with what they are building.
AUDIENCE • NICHE • PLATFORM • STYLE • GOALS
BRAND / CREATOR
FIT
PARTNERSHIPS
IN MOTION
03 / FOR CREATORS
From brand outreach and partnership strategy to negotiation and deal management, West Bay handles the business behind creator partnerships.
SPORTS / GOLF / FITNESS
Sports creators
LIFESTYLE / CULTURE
Lifestyle creators
FASHION / BEAUTY
Fashion & beauty
FOOD / TRAVEL
Food & travel
Selective by design.
We focus on creators and brands where there’s a genuine fit — because better alignment creates stronger partnerships.
04 / ABOUT WEST BAY
We believe creator partnerships work best when the fit is real. West Bay brings creators and brands together around shared audiences, authentic content, and opportunities built for long-term value.
05 / START A CONVERSATION
Whether you’re a creator looking for opportunities or a brand looking for the right talent, let’s talk.